Meat Delivery Service: A Licious Business and Revenue Model
In a world
where convenience is king, there are a ton of opportunities in the meat
delivery business. Due to hectic schedules and a growing desire for hassle-free
online ordering, more and more people are ordering premium quality meats online
and having them delivered right to their homes.
Licious is leading the way in this culinary revolution, a
brand known for its superior quality and convenient delivery right to your
door. Being among the first in the meat delivery industry, Licious has made a
name for herself and served as an inspiration to other fellow
entrepreneurs.
Aspiring
business owners wishing to enter the booming meat delivery service market can
find guidance from Licious thanks to its creative business model and steadfast
dedication to quality. Come along as we examine Licious's success pattern and
interesting business and revenue model for those ready to forge their own route
in this prosperous field.
Let's get
started.
What is Licious?
Bengaluru
is home to the meat and seafood company Licious.
The company
offers the best, freshest, and cleanest fish, poultry, meat, and eggs online.
Using a farm-to-fork business model, Licious asserts ownership of
the cold chain and the entire back-end production network. On their app, there
is an additional section dedicated to recipes. It helps customers prepare
delectable meals.
Among other
locations, it may be found in Bangalore, Hyderabad, Delhi-NCR, Chandigarh,
Mumbai, Pune, Chennai, Coimbatore, Pondicherry, Jaipur, Kochi, Vizag, Kolkata,
and Vijayawada.
Licious Company Highlights
Licious
revolutionized how we purchase fresh meat and seafood online in a society that
values convenience.
Regarding
perishables, quality matters; Licious is aware of this. They can preserve the
highest caliber by purchasing straight from farms and fishermen. Customers who
value this superior quality are prepared to pay more, constituting much of
Licious's income.
Company
Name: Licious
Industry: Retail
Founders: Vivek Gupta, Abhay Hanjura
Established: 2015
Headquarters: Bangalore, India
Area
Served: Indian
Metropolitan Cities
Parent
Company: Delightful Gourmet Pvt. Ltd.
Services: Online meat delivery
Website: https://www.licious.in/
Licious Success Timeline
Since its
launch, Licious, India's top online meat delivery brand, has experienced
incredible growth. Let's travel through Licious's victories chronologically:
- 2015- Abhay Hanjura and Vivek Gupta started
Licious 2015 to transform India's meat sector.
- 2016 - Licious extended its operations to
additional major Indian cities, such as Hyderabad, Delhi NCR, and Mumbai,
in less than a year.
- From 2017 to 2019: Licious grew quickly and expanded
throughout this time, becoming the premium meat destination of choice for
urban customers.
- 2020-To meet the spike in demand for online
meat delivery services, Licious intensified its digital transformation
activities in response to the COVID-19 epidemic, improving its online
platform and fortifying its supply chain.
- In 2021, the business expanded its product line
to include organic and antibiotic-free meats and eco-friendly packaging
solutions in response to consumer demand for more ethically and
healthfully sourced food options.
- In 2022, Licious made history by announcing its
intention to launch an initial
public offering (IPO), indicating its goal to grow its business and reach more
people in India.
Licious has
pioneered a new generation of entrepreneurship in the food business and set the
standard for excellence in online meat delivery by staying true to its
fundamental values of quality, transparency, and innovation throughout its
journey.
Licious Business Model: Everything You Need to Know
Pioneering
the online meat delivery space, Licious has enthralled customers with its
unique business approach that puts quality, convenience, and client happiness
first. To find out what makes Licious unique, let's examine the nuances of its
business model:
Customer Segment
Licious
primarily caters to urban clients who place a high priority on quality and
convenience when buying meat. Its target market comprises young families,
working professionals, and food lovers looking for premium meats delivered to
their houses.
Value Proposition
The three
main pillars of Licious' value proposition are as follows:
- Quality: Licious complies with strict quality
requirements to guarantee freshness and hygiene and sources its meats from
reliable local farmers and suppliers.
- Convenience: Licious allows clients to order premium
meats with only a few clicks, negating the need for travel to the butcher
shop, thanks to its user-friendly online platform and effective delivery
service.
- Variety: Licious caters to culinary preferences
and dietary concerns with various items, including fresh meats, marinated
meats, ready-to-cook meals, and seafood.
Key Resources
- Supply Chain: Licious has established a strong network
of suppliers that allow it to purchase premium meats directly from nearby
farmers and wholesalers, guaranteeing freshness and traceability.
- Technology: Licious uses data analytics for
inventory management, consumer insights, and its web platform for easy
ordering and delivery tracking. These technologies are used to optimize
business operations.
Licious has
established a robust reputation for excellence and dependability, garnering the
faith and allegiance of its clientele by consistently providing high-quality
products and outstanding customer support.
Costing Structure
Licious
bears expenses associated with meat sourcing and procurement, infrastructure
for technology, marketing and advertising, operations, and logistics. To assure
profitability, the company continues streamlining its cost structure while
upholding its dedication to quality and client happiness.
In a
nutshell, Licious's business model centres on providing customers with
excellent meats at unparalleled convenience and service. It does this by
utilizing innovation and technology to add value for its clients and foster
long-term growth in the cutthroat online meat delivery sector.
How Does Licious Make Money?
Licious
primarily generates revenue from the sale of its premium meat products.
Customers pay for the meats they choose and any supplemental goods like
marinated meats or seafood when they place orders through the Licious website
or app. Licious determines product prices by considering market demand,
sourcing, and quality variables.
Furthermore,
Licious might make money by offering value-added services like quick
delivery choices or subscription-based business plans. Licious receives
revenue from customers who choose to subscribe to regular meat deliveries or
select speedier delivery; these customers may also pay additional fees or set
up recurring payments.
In general,
Licious's business model is centred on offering clients high-quality meats and
practical delivery choices while making money from product sales and other
services.
How Much Does It Cost to Develop a Meat Delivery App Like Licious?
For
entrepreneurs inspired by Licious's successful business model and eager
to enter the meat delivery market with their own app, the question of
development costs inevitably arises.
While
Licious has set a high standard for quality and convenience in the industry,
the cost of developing a similar meat delivery app can vary significantly
depending on several factors.
- Firstly, the features and complexity
of the app play a crucial role in determining development costs.
- Secondly, the location of the app's
target market can also influence development costs. Factors such as
local regulations, language support, and regional preferences may require
customization, impacting the overall cost of development.
- In addition, the app's design and user
experience should be taken into account.
- Although it might necessitate a larger investment
in design resources, a visually appealing and intuitive design can improve
the user experience and increase engagement.
Custom
development can be more flexible and provide tailored solutions, but it can be
more expensive and take longer. Using app development platforms or choosing a
readymade or white-label solution can be more affordable options for
entrepreneurs that want to construct their meat delivery app rapidly and at a
low cost.
If you are
one of those who want to enter the lucrative meat delivery market with a fully
functional meat delivery app, contact us. We will help you develop
emerging solutions in no time.
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